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57 Varieties

We like the number 57.

We like Alexandre Grothendieck and H.J. Heinz for their spurious use of the number too.

We're going to take an adventure into not thinking concretely¹ too and we're calling it 57 Varieties.

57 designers producing 57 outcomes over 57 weeks is the ambition. Even we're not sure what that'll throw up, but we we gotta scratch that itch…

Watch this space…

¹ Allyn Jackson Comme Appelé du Néant — As If Summoned from the Void: The Life of Alexandre Grothendieck